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SWR California Blonde Acoustic Amp

January 16, 1997

In a further expansion of its Workingman's Series of products, SWR Engineering, Inc. will premiere the California Blonde, an amplifier for acoustic instruments, at the NAMM Show this January in Anaheim. SWR has been a leader in high end Bass Amplification products for thirteen years, and now defines excellence in Acoustic Instrument Amplification.

Acoustic guitar experts who have had the opportunity to field test the California Blonde describe it as "The most natural sounding acoustic instrument amplifier in the world". They praise its amazing warmth and ability to reproduce the natural tones and characteristics of acoustic instruments.

The California Blonde derives its name in part by a sandstone colored covering which is complemented by a brown chassis with cream colored knobs.

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It is 100 Watts with a custom designed 1x12" speaker and high end driver. Other Features include: Overall volume and master reverb control, two individual channels with separate tone controls; channel one has an instrument and stereo input, channel two a balanced mic in and auxiliary input (unbalanced).

Both channels have their own gain, bass, midrange, treble, and effects blend control. Channel one also includes SWR's popular Aural Enhancer circuitry which has been redesigned for acoustic instrument applications.

SWR has taken many of the innovations originally developed for its bass systems and applied them to the California Blonde. Along with the Aural Enhancer, innovative features include: side chain stereo and mono effects loops; studio quality XLR balanced recording output; effects blend control; and tuner send.

According to SWR President Steve Rabe, "Because this is SWR's first amplification product outside of the Bass market, it was extremely important that it offer something equally inventive to the acoustic instrument musician as our bass amplifiers did to the bassist thirteen years ago. We have approached this product with the commitment that it would not be released unless it could achieve the breakthrough impact that we imagined."

For more information, visit their web site at www.swreng.com.

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