Ned Steinberger to Design New Steinberger Instruments Signs 5-Year Deal with Gibson Musical Instruments April 22, 2003
Ned Steinberger, the creator of headless guitars and basses, will once again be directly involved in the design, development and marketing of Steinberger-brand instruments, thanks to a new 5-year consulting agreement with Gibson Musical Instruments. GMI purchased the Steinberger company in 1986.
"It's been almost 20 years since GMI bought Steinberger, and during that time, Ned has continued to think about new designs as well as improvements to existing designs," said GMI representative Jim Rosenberg. "We're very excited about working directly with Ned again, and for the future of Steinberger."
Steinberger's headless bass, introduced in 1980, offered a combination of new design and improved functionality. In 1999, GMI formed a new partnership with MusicYo.com, an online-only wholesaler, to produce and sell Steinbergers direct to musicians.
"Steinberger is on the move again." says Ned Steinberger. "I'm excited to be a part of it, especially the new products we will be offering."
For more information, visit their web site at www.gibson.com. |