Audio-Technica Introduces 30 Series MicrophonesNew product line targets home and project studios
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From left to right: the AT3035, AT3032, and AT3031
(Click for a close-up) |
July 20, 2001Audio-Technica has chosen the 2001 Summer NAMM Show to unveil their new line of 30 Series microphones. The 30 Series offers all the advantages of high-quality microphones at an affordable price. In addition to their rugged construction and high performance specifications, the new 30 Series feature the legendary reliability of Audio-Technica’s modern engineering and manufacturing technology. This provides an exceptional level of consistency from model to model, critical when any of the 30 Series are purchased in pairs. Three models comprise the 30 Series: the AT3035 large-diaphragm side-address cardioid condenser microphone, and the AT3031 cardioid and AT3032 omnidirectional small-diaphragm condenser microphones.
The AT3035 is a precision-crafted large-diaphragm microphone that represents a value while offering all the performance advantages of a high-quality studio microphone. Designed to provide versatility in the most demanding recording applications, the AT3035 has a fixed cardioid polar pattern and features excellent performance specifications, including: a flat, extended frequency response (20-20,000 Hz); high SPL handling capability (148 dB, 158 dB with the 10 dB pad); and an element yielding extremely low self-noise (12 dB SPL). Every aspect of the AT3035 has been tailored for a very smooth, natural sound while ensuring maximum accuracy, making it a perfect complement for today’s digital recording equipment.
To ensure optimum performance and isolation from noise and vibration, the AT3035 comes standard with a newly-engineered professional shock mount. The microphone requires 11-52V phantom power and has a switchable low-frequency roll-off (at 80 Hz, 12 dB/octave). The high-pass position reduces the microphone’s sensitivity to popping in close vocal use while reducing the pickup of low-frequency ambient noise (traffic, air-handling systems) and mechanically-coupled vibrations.
The low-profile AT3031 cardioid condenser and AT3032 omni condenser microphones offer outstanding performance in critical recording applications. Both models have a frequency response of 30-20,000 Hz; high SPL handling capability (as high as 148 dB, 158 dB with the
10 dB pad); 48V phantom power operation; and a switchable roll-off (at 80 Hz, 12 dB/octave).
"The new AT3035, 3031 and 3032 represent the next generation of our popular 30 Series microphones," stated Michael Edwards, market manager for studio/broadcast products. "The same design team responsible for our critically-acclaimed 40 Series microphones developed the new 30 Series. They know the importance of maintaining high-quality sound, reliability and consistency throughout the entire line. The new 30 Series meets and exceeds all those criteria."
The AT3035 is available immediately with an MSRP of $349.00. The AT3031 and AT3032 will be available in August, 2001, both with an MSRP of $259.00. For more information, visit their web site at www.audio-technica.com. | 
