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Indianapolis, Indiana: July 22-24
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PRESS RELEASE

Win a Trip to Meet Matt Sorum at Zildjian's Headquarters

July 22, 2005

The Zildjian Company announced a high-profile marketing campaign and consumer sweepstakes to support the launch of the new A Zildjian Fast Crashes and Fast Splashes shown at the Summer NAMM show.

From August 1st 2005 until January 15th 2006, consumers will be able to enter the "A Zildjian Matt Sorum Sweepstakes" for a chance to visit Zildjian's Worldwide Headquarters in Norwell, MA and meet Matt Sorum, drummer for Grammy Award winner, Velvet Revolver. From all eligible entries submitted, Zildjian will select to receive:

3 Grand Prize Winners - Average Retail Value (ARV) - $3,600

  • All expense paid trip to meet Matt Sorum at Zildjian's Worldwide Headquarters
  • 6-piece cymbal set-up selected from the famous Zildjian Vault
  • 36 pairs of Matt Sorum's new Artist Series Velvet Revolver Drumstick
  • $100 worth of Zildjian BASICS apparel and accessories
  • A Zildjian Exclusive "Backstage" Promotional DVD featuring Matt and Velvet Revolver

25 Second Prize Winners - ARV - $525

  • One A Zildjian Fast Crash cymbal
  • 12 Pairs of Matt Sorum's new Artist Series Velvet Revolver Drumstick
  • $50 worth of Zildjian BASICS apparel and accessories
  • A Zildjian Exclusive "Backstage" Promotional DVD featuring Matt and Velvet Revolver
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50 Third Prize Winners -ARV - $87

  • 6 Pairs of Matt Sorum's new Artist Series Velvet Revolver Drumstick
  • A Zildjian Exclusive "Backstage" Promotional DVD featuring Matt and Velvet Revolver

Zildjian will be advertising the sweepstakes throughout the second half of 2005 and driving customers to their local dealers to enter the contest. Entry forms will only be available from participating dealers.

Also available as a value added premium for every A Zildjian Fast Crash or Fast Splash sold during the sweepstakes is the new the A Zildjian Exclusive "Backstage" Promotional DVD (not for sale) featuring Matt. This exclusive "behind-the scenes" DVD features interviews with Matt Sorum, highlights of his drum kit and a glimpse of life on the road with Velvet Revolver.

For more information, visit their web site at www.zildjian.com.

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