D'Addario Offers Seven Free Online Guitar Lessons From Workshop Live With Select String Sets
July 16, 2006
D'Addario, the world's largest manufacturer of guitar strings, has partnered with WorkshopLive, the premier website for online music lessons, to offer one free week of unlimited access to online guitar lessons at www.playfree-workshoplive.com.
Formally launched in December 2005, WorkshopLive has attracted thousands of customers for online music lessons from the United States, England, Denmark, Vietnam, the Caribbean, and many other areas of the world. WorkshopLive has dozens of the world's top music instructors providing online guitar lessons, as well as other music lessons, which range from beginner to advanced. Hundreds of music lessons are offered in a wide variety of styles (acoustic, rock, jazz, classical, etc.). Players learn at their own pace, whenever they want, 24/7.
As the first major initiative between the two companies, D'Addario has included Play Free voucher cards in1.5 million specially marked sets of D'Addario's EXL110, EXL115, EXL120, EJ15, EJ16, EJ17, and EJ26 guitar strings; the vouchers are good for a full seven days of free unlimited guitar lessons on the WorkshopLive site. The Play Free cards can be used from anywhere in the world (a high-speed internet connection is required) and are valid through September of 2008.
J. D'Addario Chairman and CEO Jim D'Addario said, "We engage in these types of partnerships as a way to spread music education and encourage more interest in learning instruments. By offering guitarists a free week on the site, many players will get a risk-free opportunity, and our hope is that they'll see how beneficial WorkshopLive is for improving guitar skills at all levels." For more information, visit their web site at www.daddario.com.
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