Home | Electric Guitar | Acoustic Guitar | Bass | Effects | Keys & Synth | Drums & Perc | Software | Computer | Recording/Live Sound | MIDI
|
127th AES Convention Coverage (New York, NY Oct. 9-12)
PRESS RELEASE
Invisabolt Technology Debuts On New Special Edition Guitars
July 14, 2006
Advertisement I.T. stands for Invisabolt Technology. B.C. Rich is known for innovation in the guitar industry. So it stands to reason that B.C. Rich is introducing a completely new guitar construction method like I.T. (Invisabolt Technology). The new I.T. system is not a traditional neck through, I.T. is not a traditional bolt on and I.T. is not a traditional fixed heel. I.T. is not only visually striking to the eye it adds sustain and gives a very low profile neck heel. The initial design was developed by guitarist Pat Murray, and incorporated by B.C. Rich. This patented design has the attitude and style that fits B.C. Rich. Steve Kilgallon, V.P. of Marketing Invisabolt Technology and President of Hard Wear Inc had this to say," We flew up to B.C. Rich HQ to let them see the Invisabolt Technology system. Employees tested one of B.C Richs flagship models against the I.T prototype. When everybody preferred the advantages of the I.T. design, we knew at that point we were on to something big." B.C. Rich has just introduced this new technology on three new SE Special Edition guitar models. The I.T. system is now shipping on the Warlock, Beast and a Jr. V models. The standard features on these unique instruments:
These Special Edition I.T. guitars are only be available in Shadow (flat black). For more information, visit their web site at http://www.bcrich.com/.
Recent B.C. Rich headlines
Similar Products at Musician's Friend
|
||||||||||||||||