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Harmony Central Winter NAMM 2001 Coverage
Anaheim, California: January 18-21
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PRESS RELEASE

Fender & Carver Team Up to Create Pro-Tone Cables

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January 18, 2001

Fender’s Strings, Parts & Accessories division is proud to announce a newly formed relationship with the world’s most revered instrument cable company, Carver Professional. The two companies have joined forces to create the all-new line of Fender Pro-Tone Instrument Cables, which will be introduced at this year’s NAMM show in Anaheim.

Made in the United States by Carver and licensed exclusively to Fender, the new Pro-Tone Instrument Cables represent a giant step for Fender’s SPA division. Says Jeff Moore of Fender, “We’ve been working very hard over the past few years towards offering retailers a line of products that satisfies every one of their needs. The new Pro-Tone Instrument Cables are the best quality cables money can buy, and they’ll put us at the forefront of the industry.”

Features of the new Pro Tone Instrument Cables include solid machined brass plugs with solid copper tips, which are then gold plated for maximum conductivity and longevity. Each heat shrinked end is then surrounded by a heavy-duty connector barrel for added durability. Additionally, the two interior 18 AWG copper conductor wires are cast, creating an oxygen free wire that eliminates the noise and distortion often caused by the conductor. With the symmetrical conductor configuration, the two wires are symmetrically twisted for balanced positive/negative signal flow. This allows for more harmonic, increased signal output and superb dynamic range adding incredible dimensions to a sonic pallete.

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By using a combination outer copper braid shield with a Mylar foil inner shield, the Pro-Tone Instrument Cables achieve 100% RF protection. The third outer shield is terminated at the designated instrument end of the cable to direct RFI and noise protection. This method of shielding allows the shield to work specifically as a shield, without effecting the frequency response of the audio signal, and is the reason why there is an "Instrument" and "Amplifier" end on each cable.

Adds Moore, “You spend over $1,000 on a guitar and $1,200 on an amplifier searching for the perfect tone. Either in the studio or on the stage, you won’t find it without the proper cables. Pro-Tones Instrument Cables are what you are looking for.”

US MSRP is as follows: 3 feet, $44.99; 12 feet, $74.99; 12 feet with straight/right angle plug, $79.99; 18 feet, $94.99; and 18 feet with straight/right angle plug, $99.99.

For more information, visit their web site at www.fender.com.

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