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127th AES Convention Coverage (New York, NY Oct. 9-12)
PRESS RELEASE
Surround Sound Processing And Upmixing Technology
January 21, 2006
Advertisement Cycling '74, a San Francisco-based music software company, today demonstrated UpMix, a surround processing and upmixing software package for VST and RTAS formats on both MacOS and Windows platforms at the Winter NAMM Expo in Anaheim, California. The flagship plug-in, named UpMix, provides functionality that can speed the repurposing of stereo audio content into a surround environment. By providing a number of algorithms and advanced positioning control, UpMix offers an easy way to move stereo files into an immersive surround environment suitable for film, DVD, HD broadcast and music surround formats. Five additional plug-ins handle common surround mixing tasks:
These tools provide an unprecedented level of control, but are not intended as a replacement for a skilled engineer. When used as part of an engineer's toolkit, however, they can aid in the creation of a deep, immersive mix. UpMix promises to be a new kind of tool that increases productivity and ease in professional surround production. Price and Availability: UpMix will be available in the first quarter of 2006 from Cycling '74 and its dealers and distributors. US suggested retail price is $495. For more information, visit their web site at http://www.cycling74.com/.
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