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Elixir™ Cables Capture Tonal Quality And Durability At Winter NAMM 2009

Elixir® Strings, pioneer of long-life strings, featured its popular line of Elixir™ Cables at Winter NAMM 2009, which is the celebrated manufacturer's first fretted instrument accessory outside of premier guitar strings.

Delivering the most tonally transparent instrument cables, these innovative guitar cables deliver the truest voice of your guitar by providing clearer high frequencies, and smoother, more balanced mids. Elixir™ Cables are developed by Elixir® Strings and its parent company, W.L. Gore & Associates, which has been developing high performance cables for the last 50 years.

Elixir™ Cables are available in lengths of 10, 15, 20 and 30' (both right and straight angle jack plugs are available). Elixir™ Cables also feature a unique combination of extreme durability and flexible, non-twist memory for superior performance and easy, efficient use. The robust, branded plugs include custom grip housings for sure handling.

"Guitarists have had to rely on cables that act as pre-set tone knobs compromising their instrument's sonic performance," comments Elixir® Strings Product Manager Craig Theorin. "By designing a cable with one-half to one-third the capacitance of ordinary guitar cables, we've effectively removed the cable as a tone knob and allow musicians to hear the true voice of their instrument."

Theorin adds, "Just as Elixir Strings has brought new innovation to the instrument string category, Elixir Cables will revolutionize the instrument cable category. With Elixir Cables, we are proud to bring the same superior performance of Elixir Strings to a previously overlooked but critically important accessory."

For more information, visit their web site at http://www.elixirstrings.com/.

Recent Elixir headlines

• Suhr Guitars Makes Elixir® Strings Its First Choice For 2009 Limited Edition Electric Guitar (2009-04-09)
• Elixir™ Cables Capture Tonal Quality And Durability At Winter NAMM 2009 (2009-01-21)
• Elixir Strings Tunes Into Consumer Needs with Acoustic Anti-Rust Plain Steel Strings Expansion At Winter NAMM 2009 (2009-01-12)
• Elixir® Strings Launches Electric String Trial Promotion (2008-04-14)
• ELIXIR® Strings Launches ELIXIR™ Cables, At Winter NAMM 2008 (2008-01-18)
• Elixir Offers Free 10th Anniversary T-Shirt With String Purchase (2007-06-08)
• Elixir Expands Anti-Rust Offerings With Plated Plain Steel Acoustic Guitar Strings (2007-01-29)
• Elixir Introduces The Custom String Shop For Electric Bass (2006-05-19)
• Elixir Announces Its Custom String Shop For Electric Bass (2006-04-04)
• Phosphor Bronze Strings With NANOWEB Coating (2006-01-27)

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